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Logo Development & Brand Management
Like any structure, your business cannot grow tall and strong if it is supported by a weak foundation. Your company brand is your foundation. It’s what people think of when they think of your company. It’s what will make the difference in their purchasing decision. Your brand builds value in your business. The branding of a company incorporates many components - logo, positioning phrases, images, colors, type styles, message tone and more. I incorporate all these components into a program that will work successfully in any medium. A program that can be followed by our staff and other vendors, as well as you and members of your company.
Sales Materials
Brochures, folders, newsletters, billing inserts, DVDs, CDs and more are all still very necessary tools. I help our customers determine which tools are needed to satisfy their specific marketing goals, then develop those tools for them.
Web Development
We develop web sites that are focused on efficiently communicating large amounts of content. Organization of button structure, content and graphics without excessive use of trendy visuals that hinder navigation.
Advertising Campaigns
Many of our clients use newspaper, radio, television and magazine advertising to promote products, services or a specific event. I help them find the media that will work best for their goals and then create compelling advertising campaigns that speak to their audience. I’ve developed statewide campaigns utilizing print, radio and television.
Direct Mail
Whenever a company has a relatively small potential-customer base, direct mail is a viable option. Many clients find direct mail to work very well in helping them build recognition while promoting products. Let me help you select a list and put together an attention-getting program that will deliver more customers to you.
Radio Commercials
An effective radio commercial is much more than just an announcer reading a script. I put together radio spots that draw in the listener using characters, comedy, sound-effects and creativity. I have strong ties to the local theatre community and utilize this relationship in retaining the best local talent available. I produce all radio commercials locally.
Marketing and Strategic Planning
Trust us to create for you a business and marketing plan which includes strategies to gain market share and increase sales.
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